To commemorate ADHD Awareness Month, we are offering the opportunity to experience what it can be like for someone with ADHD using our Virtual Reality equipment.
Impulse: Playing with Reality allows you to step into four different stories and discover some of the environmental challenges and sensory distortion associated with the condition. Please note this activity is restricted to ages 12 and above. Registration is required.
Sunday 18th October, sessions start 1pm, 2pm, 3pm
Tuesday 20th October, sessions start 10am, 11am, 12pm
Sunday 25th October, sessions start 10am, 11am, 12pm
Wednesday 28th October, sessions start 4:30pm and 5:30pm
Book a 45-minute session for up to 4 people here.
WINNER: Venice Immersive Achievement Award,
81st Venice International Film Festival
Press reviews
“These stories are undeniably exceptional.”
UploadVR
“It is a really innovative use of Mixed Reality, combining the real world
with virtual environments in an original way, and it also allows
an empathic connection with the stories of the people involved.”
The Hollywood Reporter
“Four Immersive Highlights from the 2024 Venice International Film Festival.”
Cool Hunting
EXPLORE ADHD LIKE NEVER BEFORE
Narrated by Academy Award®-winner Tilda Swinton, IMPULSE: PLAYING WITH REALITY
is a ground-breaking 40-minute mixed reality (MR) experience that transforms your surroundings.
Witness the chaos, creativity, and intensity of ADHD.
ADHD is widely misunderstood. Many go undiagnosed, facing serious risks—including a suicide rate
five times higher for adults with ADHD. Greater awareness can be life-changing.
STEP INTO FOUR UNIQUE STORIES
Leanne turns life into a game to escape boredom.
Omar thrives in chaos, planning high-stakes heists.
Errol adopts a madcap persona to earn respect.
Tara is on the brink…of giving up.
IMMERSIVE MR FEATURES
Fast-Paced Challenges: An impossible-to-win game mirrors ADHD’s struggle under pressure.
Reality in Flux: Shadows become portals, objects trigger chain reactions, and words spiral into chaos.
Immersive Empathy: Experience shifting environments and sensory distortions.
Created by Anagram, co-produced by Floréal & France Télévisions,
and supported by Meta VR for Good, IMPULSE continues the acclaimed
PLAYING WITH REALITY collection, following GOLIATH (2021),
a Venice-winning, Emmy-nominated VR experience about psychosis.
